Just Publish It

This installation by Fiore Farhand exposes Nike's greenwashing practices, focusing on their new 'Move to Zero' campaign.

The silk screen print on the Nike T-shirt represents the spider web of information found on Nike’s website. Often contradicting itself and designed to tire and confuse the reader, Nike tries to hide the truth of its vague promises and so called green practices.

The arrows represent each click on the Nike website. Just greenwash it!

  • Non-stop
  • Industriemuseum, 4th floor
  • Wheelchair friendly
  • Child friendly